Soft Robotics Inc., a company that designs and builds automated picking solutions using proprietary soft robotic grippers, 3D machine perception, and artificial intelligence, has appointed Paul Kling as its Vice President of Global Sales and Marketing. The appointment is effective from April 11, 2022. In the new role, Paul will lead all the global sales and marketing strategies of Soft Robotics.
“We are delighted to have Paul join our leadership team,” said Jeff Beck, CEO at Soft Robotics. “Paul has over 25 years of technical sales experience as an individual contributor, manager, and vice president in the industrial automation industry. His track record of delivering high levels of sales growth by spearheading partnerships with OEMs and Systems Integrators is the perfect match with Soft Robotics’ evolving strategy. As our technologically advanced solutions, such as mGripAI continue to gain strong market adoption, an executive with Paul’s capabilities will be an essential ingredient to the company’s success. I look forward to working closely with Paul on a series of exciting strategic growth opportunities.”
“It’s hard to contain my excitement in joining the Soft Robotics team,” said Paul Kling, Vice President of Global Sales and Marketing at Soft Robotics. “The innovative solutions and technology with mGrip and mGripAI are incredible. I’m looking forward to driving our sales and marketing strategies to reach our short and long-term objectives.”
Prior to joining Soft Robotics, Paul was with Yaskawa America where he developed and executed the overall strategy for the packaging and material handling, logistics and warehouse automation markets. Before that, Paul held senior sales and marketing management positions at leading automation companies.
